融媒体背景下院校融媒系统建设思考

Reflection on the Construction of University Convergence System Under the Media Integration Environment

"互联网+"产业的高速创新发展,驱动着院校媒体由广电化向互联网化转型,逐步迈入融合发展的新时代。当前融媒体背景下,许多院校都已着手布局融合媒体系统,实现了教学、科研和文化资源最大化的利用和共享。因此,立于院校实际,建设符合院校特色的院校融媒系统显得尤为重要。

The rapid development of the “Internet ＋” industry has driven the transformation of the university s media from broadcasting to the Internet, and has gradually entered a new era of integrated development. Under the current background of media integration, many colleges and universities have begun to deploy a media system to achieve the maximum use and sharing of teaching, research and cultural resources. Therefore, it is particularly important to establish a college media system that is consistent with the characteristics of colleges and universities.