自媒体语境下青年自我认同的“去中心化”——以“佛系青年”传播现象为例

The decentralization of self identityy in the context of we media——Taking the phenomenon of“Buddha of youth”as an example

"佛系青年"等青年亚文化被广大青年对号入座,是传播和文化相互影响下的青年自我认同的"去中心化"现象的外在表现,其产生的主要原因在于受众的媒介信赖、传播的放大和碎片化情绪的释放。必须将传统的意识形态认同作为中心,才能保持个体性和独立性,才能避免在自媒体语境下迷失自我。

Based on the new communication network hot word ＂Buddha of youth＂as an example, explain the effect of communication and cultural interaction under the decentralization of self identity phenomenon. The identity of the traditional ideology as the center, is to maintain the individual rationality and independence in the network of public life,not by popular culture led rather lost self or extreme social emotions.