湖北地域文化的影视传播现状与对策

Current Situation of the Film-Television Dissemination of Hubei Regional Culture and Countermeasures

积极利用各种影视艺术形式和影视传播载体,对于推动湖北省的全面发展有着至关重要的作用。湖北地域文化影视传播的主要方式可以分为两类,一是以电视纪录片为代表的传统影视;二是以微电影为代表的新媒体影视。当前,湖北地域文化的影视传播中存在的问题主要有:缺少影响力大的精品之作;地域文化资源挖掘不足;对新媒体的应用不够。对此,本文从五个方面提出了针对性的建议和对策。

The active use of various art forms and carriers of film and television communication plays a vital role in promoting the overall development of Hubei province. There are two main ways for the film-television dissemination of regional culture in Hubei province. The first is the traditional film and TV series represented by TV documentaries,and the second is the new media movie represented by micro films. At present,there are many problems in the dissemination of Hubei＇s regional culture,including the lack of influential works,the lack of regional cultural resources and the inadequate application of new media. In this regard,this paper puts forward some pertinent suggestions and countermeasures from five aspects.