“互联网+”背景下西藏电子商务发展研究

Development of Electronic Commerce of Tibet against Internet Plus

发展西藏电子商务是加速地区经济发展和转型的新动力,也是扩内需、促就业、惠民生的新手段。在西藏电子商务发展进程中存在缺少运营良好的电商平台、发展不均衡且规模偏小、缺乏发展所需人才、缺乏物流配送支撑体系等问题。为了消除这些障碍,并在"互联网+"背景下更好更快发展西藏电子商务,急需大力发展西藏特色产品和旅游电子商务、搭建区域性商贸电子商务平台、加快发展农牧区电子商务、培养电子商务发展所需人才,并不断完善电子商务支撑体系。

E-commerce is a new power of the economic transformation and it is a new method of adjusting structure and expanding domestic demand,promoting employment,and it benefits people＇s livelihood. In the development process of e-commerce in Tibet,there are some problems,such as the lack of well operated e-commerce platform,unbalanced development and small scale,lack of talents for development,and lack of support system for logistics and distribution. In order to eliminate these obstacles,and to have a better and faster development of electronic commerce in Tibet under the background of Internet plus,need to vigorously develop Tibet＇s characteristic products and tourism electronic commerce,build regional business e-commerce platform,accelerate the development of agricultural and pastoral areas of e-commerce,e-commerce development needs talent and constantly improve the e-commerce support system.