摘要
结合建筑企业的发展现状,指出建筑业的发展趋势,并对建筑企业如何进行市场定位进行了详细的论述,从而为建筑企业转型发展提出了理性的决策依据。
Combining with the development of the architectural enterprises,the paper points out the development tendency for the architectural industry,and indicates the ways of how to undertake the market positioning for the architectural enterprises,so as to enhance their transitional development with some reasonable decision-making reference.
作者
邬海升
Wu Haisheng(Shanxi Fifth Constrution Group Co. , Ltd, Taiyuan 030013, Chin)
出处
《山西建筑》
2018年第21期214-216,共3页
Shanxi Architecture
关键词
建筑企业
市场定位
市场经济
architectural enterprise
market positioning
market-oriented economy