摘要
人们对移动智能终端的使用日渐依赖,移动互联网金融基础功能移动支付和移动理财日益普及,对移动互联网金融的需求日盛。互联网金融行业也开始更多关注移动互联网金融,并将其定为企业发展战略。在移动互联网金融生态中,移动互联网金融依托基础功能移动支付和移动理财,升级注入移动场景和移动社交,从而打造个性、智能的闭环移动社交场景,才能推动移动互联网金融用户高频使用。
People are dependent on the use of mobile smart terminals increasingly. On the basis of mobile internet financial,mobile pay and mobile banking are becoming more and more popular. The internet financial industry also began to pay more attention to mobile Internet banking. The enterprise puts mobile Internet finance development strategy. From the basic function of the first mobile banking,more and more enterprise upgrade injection into mobile scene and mobile social to promote mobile internet financial users use frequency.
作者
游筱婷
YOU Xiaoting(Fuzhou Software Technology Vocational College,Fuzhou Fujian 350003,China)
出处
《齐齐哈尔大学学报(哲学社会科学版)》
2018年第7期72-75,共4页
Journal of Qiqihar University(Philosophy & Social Science Edition)
基金
福建省教育厅课题:大数据分析在互联网金融营销中的应用(JAS171214)