摘要
近年来随着新媒体的不断发展,大学生的思想政治教育面临着新挑战。通过运用SWOT分析法,全面、客观、系统地分析新媒体背景下的思想政治教育的现状。在SWOT分析的基础上,从优势、劣势、机会和威胁等四个方面进一步探讨新媒体背景下大学生思想政治教育的策略与措施,以期能为发展和推动大学生的思想政治教育工作提供有益的参考。
In recent years, with the continuous development of new media, the ideological and political education of college students is facing new challenges. This paper uses SWOT to analyze the status of ideological and political education under the background of newmedia in a comprehensive, objective and systematic way. On the basis of SWOT analysis, the tactics and measures for undergraduates' ide-ological and political education in the context of new media were further explored in terms of strengths, weaknesses, opportunities, andthreats, with a view to provide useful information for the development and promotion of undergraduate ideological and political education.reference.
作者
王雪琴
WANG Xueqin(College of Automotive Engineering,Nanjing Jiaotong Vocational and Technical College,Nanjing,Jiangsu 211188)
出处
《广西科技师范学院学报》
2018年第4期98-100,共3页
Journal of Guangxi Science & Technology Normal University
基金
江苏省高校品牌专业建设工程一期项目"汽车运用技术"专业建设成果之一(PPZY2015B175)
南京交通职业技术学院高职教育基金研究项目"新媒体环境下大学生思想政治教育研究"(16JY109)阶段性成果
关键词
新媒体
SWOT分析
思想政治教育
策略
new media
SWOT analysis
ideological and political education
strategy