关于媒体融合几点思考

Some Thoughts on the Media Convergence

论文针对日益发展迅速的新兴媒体与相对受到一定影响和冲击的传统媒体进行了简单的分析和对比,阐述对比分析了新兴媒体与传统媒体的特点,展望了当前信息时代下传统媒体的发展机遇,探讨传统媒体在新兴媒体快速发展的背景下如何发展。提出要坚定地发挥传统媒体的专业优势,借力新兴媒体优势,深入推进两者融合,打造新的更为完美的媒体发展新模式。

The paper makes a brief analysis and comparison of the rapidly developing new media and the traditional media which are relatively affected and impacted, and compares and analyzes the characteristics of new media and traditional media. The development opportunity of traditional media in the current information age is prospected, and how to develop traditional media under the background of the rapid development of new media is discussed. It is proposed to give full play to the professional advantages of the traditional media, take advantage of the advantages of the new media, further promote the integration of the two, and create a new and more perfect new mode for the development of the media.