基于因子分析法对互联网公司财务状况的综合评价——以L公司为例

Comprehensive Evaluation of Internet Companies' Financial Situation Baseds on Factor Analysis—— Take L Company as Example

互联网公司财务状况的综合评价一直都是投资者关注的重点。文章以2015年中国互联网公司的财务信息为基础,建立一套针对互联网行业的财务状况评价体系,通过用KMO检验、SPSS等软件处理财务数据,进而采用因子分析法对选取的26家互联网公司财报数据进行实证分析,最后对比L公司财务状况,得出其评价结果。

The comprehensive evaluation of the financial status of internet companies had always been the focus of investors. Based on the financial information of internet companies in China in 2015,authors established a set of financial evaluation system for the internet industry. Authors managed financial data by using KMO test and SPSS,then used factor analysis to analyze the selected data of 26 internet companies. Finally,the financial situation of company L was compared,and the evaluation results were obtained.