摘要
为了解决用户标签由于不同的行业标准、不同的数据质量导致的复杂繁琐、准确度低等问题,提出一种基于运营商大数据的用户标签验证方法。通过运营商真实丰富的大数据构建标签库和维度组合,在此基础上对不同行业的用户标签进行验真、继承、多态、归类等流水线式的验证处理。实际应用中表明,该方法降低了用户标签的繁杂凌乱,提高了用户标签的准确度,标签管理更加便捷。
At present, building the user label system has some problems like label complex, low accuracy and difficult to manage. The user labels verification method focus on setting up the database of labels and making some valid combination of user property based on big data of telecom supplier. And verifying the user label with the truth checking, relative labels inheriting and the label classifying. Practical work result shows that the method is more effective in user label management, it can reduce the false label and build a diversified label system.
作者
吴桐
阚宗挺
Wu Tong;Kan Zongting(China mobile Information Technology Co.,Ltd.,Hangzhou 311100,China)
出处
《信息通信》
2018年第3期253-254,257,共3页
Information & Communications
关键词
标签验证
标签库
维度组合
运营商大数据
labels verification
database of labels
combinations of user property
telecom supplier