基于SWOT分析的六安廉政文化旅游发展着力点研究

Study on the development focus of incorruptible culture tourism in Lu'an City based on SWOT analysis

发展廉政文化旅游,可以助力廉政六安和魅力六安建设,使人们悦纳六安。结合廉政教育、文化传播和旅游发展的基本规律与要求,运用SWOT分析方法,对六安廉政文化旅游发展的优势和劣势、机会和威胁进行了综合考察,认为廉政文化元素发掘、廉政文化景观设计、廉政文化旅游线路打造、旅游廉政文化长效机制构建等是其发展的着力点。

Developing incorruptible culture tourism can give a lot of help for construction of clean and charming Lu＇an, and make people appreciate the city. According to the basic rules and requirements of clean-government education, culture communication and tourism development, the article uses SWOT analysis method to study the strengths, the weaknesses, the opportunities and the threats of incorruptible culture tourism development in Lu＇an City. The article points out that Lu＇an＇s focuses should be on search？for incorruptible cultural factors, landscape design,travel-line creation, and construction of long-term mechanism, etc.