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民国时期云南茶业竞争力和提升路径

Analysis on the Competitiveness and Promotion Path of Yunnan Tea Industry in the Republic of China Period
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摘要 回顾民国时期云南茶业发展的基本历史,利用波特"钻石模型"分析民国时期云南茶业的产业竞争力,发现专有资源、独立商业模式、精准市场定位,以及相对有利的国际环境是民国时期云南茶业竞争力的重要来源。这也对当前云南省产业竞争力的提升具有一定的启示。 By reviewing basic development history of the Yunnan tea industry in the republic of China, using Porter's "diamond model" analyzing the tea industry competitiveness in Yunnan province of the republic of China,found that exclusive resources, independent business model, accurate market positioning, as well as the relatively favorable international environment are important sources of Yunnan tea industry competitiveness of the republic of China, and has certain enlightenment to the improvement of Yunnan's industrial competitiveness.
作者 王克岭 史世奎 刘亚静 Wang Keling1,Shi Shikui1,Liu Yajing2(1.School of Business Administration and Tourism Management,Yunnan university,Kunming 650000,China;2. Financial Department,Kunming University of Science and Technology,Kunming 650000,Chin)
出处 《河北经贸大学学报》 CSSCI 北大核心 2018年第5期78-84,共7页 Journal of Hebei University of Economics and Business
关键词 钻石模型 民国时期 云南茶业 产业竞争力 diamond model the republic of China Yunnan tea industry industry competitiveness84
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