基于PDL模型的居民收入对旅游消费影响的城乡差异研究

Urban and Rural Differences in the Influences of Income on Tourism Consumption Based on the PDL Model

以我国1994年至2015年间城乡居民收入与旅游消费的面板数据为样本,构建PDL模型,对比分析收入对城乡居民旅游消费拉动作用的差异。研究结果表明:收入对城乡居民旅游消费具有拉动作用,且存在明显的滞后性。但在城乡之间,这种拉动作用存在较大差异。从长期来看,收入对农村居民旅游消费的拉动作用强于对城镇居民的拉动作用。基于研究结论提出制定差异化策略,开发城乡旅游市场;提高农村居民收入;合理定价吸引农村居民等对策建议,以有效拓展国内旅游市场。

The income and tourism consumption statistics of the urban and rural residents from 1994 to 2015 were chosen as the sample,based on which the PDL model was constructed to compare and analyze the urban and rural differences in the influences of income on tourism consumption. The analysis results indicate that the income could pull up the tourism consumption both of urban and rural res idents ,and obvious is the hysteresis of tourism consumption. What＇s mo re,a big gap was found between its influence on the urban and rural residents ＇ tourism consumption. In the long run, the influence of income on rural res idents＇ tourism consumption was greater than on urban residents. Based on the research,it is proposed to develop a differentiated strategy,develop urban and rural tourism market; to increase the income of rural residents and rationalize pricing to attract rural res idents＇ interest in tourism to effectively expand the domestic tourism market.