浅析湘绣产业衰落之因及对策

The Causes and Countermeasures of the Decline of Hunan Embroidery Industry

湘绣形成于晚清时期,是中国刺绣历史发展过程中的一颗秀丽的明珠。近年来随着时代的发展,湘绣产业逐渐衰落,市场占有率越来越低。为使湘绣走出困境,我们要发扬湘绣特色,注重湘绣人才培养,加强湘绣与现代元素的结合,同时加大对湘绣的推广力度。

Hunan embroidery which matured in the late Qing Dynasty is a beautiful pearl in the historical development of Chinese embroidery. However, with the development of the times, Hunan embroidery industry has gradually declined, and the market share is getting lower and lower. To solve these problems and promote the characteristics of Hunan embroidery, we must pay attention to the cultivation of talents, strengthen the integration of modern elements, and at the same time increase the promotion of Hunan embroidery.