浅析汽车内饰符号设计与视知觉形式动力的关系

The Brief Analysis of the Relationship between the Symbol Design of Automobile Interior Decoration and the Dynamic of Visual Perception

目前市场上不同品牌的汽车内饰符号形态各异,其语义上的差别会导致视觉认知和操作效率上的差异。针对这一问题,文章以视知觉形式动力理论为基础,研究其与汽车内饰符号设计之间的关联性,通过分析汽车内饰符号的形式动力式样,将已有的汽车内饰符号划分为形态感知符号和信息感知符号,进而解析其构成要素,结合视知觉形式动力理论分析其形态特征,在此基础上为汽车内饰符号提供一个新的研究方向。

At present, different brands of automobile interior decoration symbols have different shapes, and the differences in semantics will lead to differences in visual cognition and operational efficiency.Aiming at this problem, based on the theory of visual perceptual formal dynamics, this paper studies the relationship between the theory and the design of automobile interior decoration symbol. An Analysis of the formal and dynamic patterns of Automobile Interior symbols, Analysis of dynamic form of automotive interior style symbols, the automotive interior symbols into shape perception symbols and symbol information perception, and analysis of its constituent elements, combined with the analysis of the morphological characteristics of dynamics theory of visual perception form, on the basis of automotive interior symbols provide a new research direction.