安徽体育形象现状与问题分析

An Analysis of Status Quo and Problems of Anhui Sports Image

体育形象是体育事业在发展过程中呈现出来的各种表象,深刻反映着体育事业发展的速度、规模、水平等诸多现实面貌。运用文献研究法、逻辑分析法等方法,从安徽民间体育、体育旅游、大众体育、竞技体育以及体育文化等方面对安徽体育事业发展现状进行研究。在此基础上,对安徽体育事业发展构建其体育形象的过程中存在的主要问题进行深入阐述,为安徽建设特色性突出、影响力深远的体育形象提供借鉴。

The sports image is a representation of the sports industry in the development process. It profoundly reflects the physical development speed, level and many other realities. Using literature research methods, logical analysis methods and other methods, the paper does the analysis of the status quo of Anhui sports development from the aspects of folk sports, sports tourism, mass sports, competitive sports and sports culture, etc.,. On this basis, this paper elaborates on the main problems existing in the process of constructing their sports image in Anhui sports development, and provides reference for Anhui province to build a sports image with outstanding characteristics and influential influence.