WTO框架下中国农产品品牌经营策略研究

Study on Carrying out the Strategy of Brand Operation for Agricultural Products Under WTO Regime

分析了加入WTO后中国农业所面临的新形势,探讨了实施农产品品牌经营策略的重要性和必要性,在现阶段的国际和国内情况下实施农产品品牌经营策略的具体对策。

This paper analyses the present situation of the agriculture in China after accession to WTO, and points out the importance and necessity of carrying out the strategy of brand operation for agricultural products. Based on the present situation of puts forward the countmeastures of carrying out the strategy of brand operation for agricultural products.