德化跨境电子商务的发展趋势研究

On the Development Trend of Cross-border Electronic Commerce in Dehua

随着互联网和经济全球化的深入发展,跨境电商发展顺势起飞,逐渐成为我国对外贸易的发展新趋势。拥有悠久陶瓷出口历史和成熟电商发展经验的德化,在"互联网+"趋势的推动下,如何利用跨境电商抢占未来竞争的战略制高点,成为当前探索和亟需解决的一项重要课题。

With the further development of the internet and economic globalization, cross-border development of e-commerce has takenoff, and gradually become a new trend in the development of China’ s foreign trade. Dehua hasa long history of ceramic export and themature development of e-commerce, and how to make use of cross-border e-commerce to seize the strategic commanding heights of fu-ture competition has become an important issue to be explored and urgently to be solved under the background of“Internet plus”.