商务英语专业保送生学习努力程度及其影响因素研究——基于华南理工大学调研结果的经济计量分析

Business English Students Recommended for Admission:Their Learning Effort and Its Impact Factors——Based on Econometric Analysis of Survey in South China University of Technology

基于对华南理工大学外国语学院商务英语专业2014-2016级保送生进行的问卷调查数据,通过定性分析和回归分析,探究影响保送生专业学习努力程度的因素,发现保送生的努力程度主要受学习兴趣、学习压力、专业满意度、就业方向和所在年级这五个因素的影响。分析结果表明,保送生学习动力不足,建议采取措施端正学生专业思想、加强学习过程指导、调整商务类课程设置、明确主修附修关系、适当疏导心理、全面了解学生需求、强化专业学习与专业实践的结合,以促进保送生的学习动力,提升其学习努力程度。

Qualitative analysis and regression analysis are carried out on data taken from survey of grade2014-2016 Business English students recommended for admission in School of Foreign Languages,South China University of Technology,to explore the impact factors on students＇ specialty-related learning effort. It is found that learning effort of students recommended for admission is mainly affected by such five factors as students＇ learning interest,learning pressure,specialty satisfaction,employment direction and their grade they are in. It is concluded that learning motivation of students recommended for admission is insufficient,and it is suggested to take appropriate measures to help students establish correct specialty ideas,strengthen guidance to their learning process,adjust business courses design,make them clear about relationship between major and minor courses,offer them proper psychological counseling,fully understand their needs,and strengthen combination of theories and practice in their specialty study,in order to promote their learning motivation and improve their learning efforts.