大数据环境下社会信息异化现象成因分析

Analysis of the Factors Causing Social Information Alienation in the Background of Big Data

大数据环境下,信息在社会生活中的传播渠道和方式都发生了改变,在为大众搜集、获取信息带来便利的同时,也产生了一些负面效应,出现了诸多社会信息异化现象。了解这些现象产生的原因有助于维持大众在海量信息面前的主体性,有效规避一些无价值、虚假的信息。

The communication channels and modes of social information have evolved in the background of big data. It brings public convenience to collect and obtain information, but also produces some negative effects,such as various social information alienation. We should know the causes of those phenomena, which is meaningful for the public to keep subjectivity and avoid some worthless or false information in the mass information.