有效沟通在企业管理中的作用及策略研究

Research on the Function and Strategy of Effective Communication in Enterprise Management

现代企业管理中,只有不断加强企业内部和外部的沟通,员工才能清楚地知晓、理解企业的决策、政策和形势,才能与企业同舟共济,形成强大的凝聚力,最终实现企业和员工的共赢。沟通在企业管理工作中有着重要的地位和作用。要主动从沟通策略入手,加强企业内外部沟通,以建立一支团结协作、凝心聚智、战斗力强健的员工队伍,增强企业的竞争力和凝聚力。

In modern enterprise management, only by continuously strengthening internal and external communication can employees clearly know and understand the decision-making, policies and situation of the enterprise, so that they can work together with the enterprises, form a strong cohesive force, and finally achieve the win-win of the enterprises and employees. Communication plays an important role in the management of enterprises. It is necessary to start from the communication strategy, strengthen internal and external communication of the enterprise, and build a team of employees with unity, cooperation, heart gathering and strong fighting capacity, to enhance the competitiveness and cohesiveness of the company.