基于感性工学的食用陶瓷包装容器产品设计

Design of ceramic containers products for food packaging based on kansei engineering

应用感性工学和卡诺模型的概念完善食品用陶瓷包装容器产品的设计,以更好地满足用户需求。通过采用抽样法、案例分析法和问卷法获得了影响食用陶瓷包装容器产品消费者满意度的主要因素,包括外观因素和性能因素。外观因素在产品设计开发中变得更为优先,要努力寻找与感性关联的词汇和设计元素之间应包含的外观因素;陶瓷产品综合形式,应与功能相辅相成,灵活融合。研究结果表明:陶瓷包装容器产品应具有抛物线形设计元素,人工平面装饰、釉面、肌理和块状/封闭色彩等。

The purpose of this study is to apply the concept of Kansei Engineering and Kano Model to improve the design of ceramic containers for food packaging to better meet the needs of customers.Kansei Engineering is used as a design element to capture and transform the perceived（Kansei words）of the consumer.The design object should be examined in a comprehensive context.The paper used sampling method,case analysis method and questionnaire method.The result of this study was that the main factors that affect the consumer satisfaction of the ceramic container for food packaging could be divided into appearance and performance factors.Appearance factors became more preferable in product design and development.Efforts should be made to find out the appearance factors that should be included between Kansei and Related words and design elements.The comprehensive form of ceramic products should complement each other and function flexibly.Therefore,the ceramic packaging container products should have parabolic design elements,artificial plane decoration,glaze,texture and block/closed color.