基于乘客选择行为的可召回机制优化模型

Optimization Model of the Callable Mechanism Based on Passenger Choice Behavior

由于乘客对航空公司的舱位需求变化具有随机性,这就导致对高舱位的需求预测几乎难以确定,也将会对航空公司造成严重收益损失,因此研究可召回机制舱位控制方法变得尤为重要。文章首先建立三阶段销售的可召回机制下的舱位控制模型,在此基础上考虑乘客选择行为,建立离散选择模型,同时与传统收益管理模型比较分析,发现实施可召回机制可使航空公司实现风险对冲套利,最后给出数值算例,验证优化模型的优越性。

Because the space demand for airline passengers change is random, this causes the demand for high class pre-diction is almost difficult to determine, and it will benefit from the airlines badly loss, so the can recall mechanism space control method is particularly important. This paper set up the three stages of sales can be recalled under the mech-anism of space control model, on the basis of considering the passenger choice behavior, a discrete choice model, and com-pared with the traditional revenue management model analysis, found that the implementation can recall mechanism can make the airlines hedge risk arbitrage, at last a numerical example is given, and validated the superiority of the optimization mod-el in this paper.