全域旅游背景下陕西乡村旅游发展策略

Development Strategy of Rural Tourism in Shaanxi Province under the Background of Regional Tourism

乡村旅游是一种农业与旅游融合发展而形成的旅游业态,它迎合了现代人"回归自然、休闲养生"的精神追求,成功地将旅游、休闲、度假、养老、运动、娱乐等活动结合起来,对于扩内需、稳增长、惠民生、减贫困等方面具有重要的意义。全域旅游是实现旅游供给侧结构性改革的重要路径,给乡村旅游发展带来了新的机遇。本文介绍了全域旅游背景下陕西乡村旅游发展的模式,分析了陕西乡村旅游存在的问题,提出加快陕西乡村旅游发展的策略,以期全面提升乡村旅游服务水平,促进陕西乡村旅游转型升级。

Rural tourism is a kind of tourism formed by the integration of agriculture and tourism.It meets the spiritual pursuit,which is about returning to nature,leisure and health of modern people.It successfully combines tourism,leisure,vacation,pension,sports,entertainment and other activities.It has great significance to expanding domestic demand,growing steadily,benefiting people＇s livelihood and reducing poverty.Regional tourism,which brings new opportunities to the development of rural tourism,is an important path to realize the structural reform of tourism supply side.In order to improve the service level of rural tourism and promote the transformation and upgrading of rural tourism in Shaanxi province,the mode of rural tourism development under the background of regional tourism is presented,the existing problems of rural tourism are analyzed,some strategies are put forward to accelerate the development of rural tourism in Shaanxi province.