内蒙古文化符号在文创产品中的应用研究

RESEARCH ON THE APPLICATION OF INNER MONGOLIA CULTURAL SYMBOLS IN CULTURAL AND CREATIVE PRODUCTS

目的从形态、色彩、文化内涵的挖掘等角度分析内蒙古文化。方法提炼内蒙古文化符号中的视觉元素,以视觉元素来进行具象化的产品设计,来突显地域文化的特色、以及面向消费者创新设计载体等途径探讨内蒙古文化符号在文创产品设计中的应用问题。结论通过对内蒙古文化符号的研究为文创产品的开发提供可借鉴的思路与方法。

Objective Analysis of Inner Mongolia Culture from the Perspective of Form, Color and Cultural Connotation. Method Extracting the visual elements of Inner Mongolia cultural symbols, using visual elements to carry out pictorial product design, to highlight the characteristics of regional culture, and to explore the application of Inner Mongolia cultural symbols in the design of cultural and creative products such as consumer innovative design vectors. Conclusion Through the study of Inner Mongolia cultural symbols for the development of cultural and creative products to provide reference ideas and methods.