摘要
传统融资模式有银行融资、债券融资等。在借鉴这些模式的基础上,通过SWOT分析传统融资模式的优缺点,提出文化企业应结合各地区的地域文化特色采取不同的融资方式。此外,将探索在互联网技术下文化中小企业的融资新途径,以解决其融资难问题。
The traditional financing model mainly includes: bank financing, bond financing and so on. Based on these models, this paper analyzes the advantages and disadvantages of traditional financing models by SWOT, and proposes that cultural enterprises should adopt different financing methods based on their regional cultural characteristics.Besides, this paper will explore new financing ways for cultural enterprises in the context of the Internet financial to solve the problem offinancing.
作者
蔡雪琴
刘斌
CAI Xueqin;LIU Bin(Nanchang Normal University,Nanchang 330013,China;Jiangxi Science and Technology Normal University,Nanchang 330038,China)
出处
《科技创业月刊》
2018年第7期58-60,共3页
Journal of Entrepreneurship in Science & Technology
基金
江西省文化艺术科学规划项目"‘互联网+’视角下江西省文化产业融资模式创新研究"(YG2017339)
关键词
文化产业
江西省
传统融资
互联网
cultural industry
Jiangxi province
traditional financing
Internet