摘要
自媒体语境中的思想政治教育话语转换有两个最基本要求,一是转换后的话语"马克思"这个灵魂仍在,二是转换后的话语学生更爱听、能听懂、真接受。要在自媒体语境中实现这样的思想政治教育话语转换必然是有前提条件的,也就是转换的基础,主要包括三重基础:自媒体话语娴熟、思想政治理论透彻、跨语境思维转换灵活。要提高自媒体语境中的思想政治教育话语转换有效性,夯实转换基础势在必行。
In the context of We Media,there are two most basic requirements for discourse conversion of university ideological and political education. To achieve such an ideological and political education discourse conversion in the context of We Media,preconditions are required,that is,the foundation of conversion,which mainly consists of three basic aspects including proficient in We-Media discourse,thorough ideological and political theories and flexible trans-contextual thinking. In order to improve the effectiveness of discourse conversion of ideological and political education in the context of We Media,it is imperative to consolidate the foundation of conversion.
作者
吴如涛
陶辉
朱扬
WU Ru-tao;TAO Hui;ZHU Yang(Chongqing Nanfang Translators College of Sichuan International Studies University,Chongqing 401120,China)
关键词
自媒体
思想政治教育
话语转换
We Media
ideological and political education
discourse conversion