康养项目产业规划与投资策略初探

Preliminary Study on Industrial Planning and Investment Strategy of Healthy Pension Projects

从社会健康与养老背景、产业政策环境、市场前景分析、产业定位及产业策划、产业投资及运营等方面,分析、阐述了康养项目的运作模式,从专业咨询服务机构的角度,提出康养项目产业规划策划研究思路以及投资与运营模式的建议。

This paper analyzed and expounded the operation mode of the health pension program from the social health and pension background,the aspects of industrial policy environment,market prospects,industrial positioning and industrial planning,and industry investment and operation,etc. By the perspective of professional consulting services,the paper propose the research ideas of the industrial planning of the the health pension project and the suggestions for the investment and operation mode.