Undergraduate Business English Course Goals and Teaching Principles in the New Period

With the continuous acceleration of the global informatization process, many universities in China have set up a businessEnglish course. However, because the positioning of this subject is not clear and accurate, and the corresponding teaching require-ments are also different, it has led to a variety of university courses for this subject, so the teaching strategies are also not the same.Due to the particularity and importance of university business English, this paper combines the actual conditions of contemporarystudent development and the development needs of the society to define the objectives of the business English curriculum, andgives teaching principles and curriculum objectives that some college business English education should be followed.