“一带一路”背景下南海海洋民俗体育数字化传承模式研究

Research on the Digital Inheritance Mode of Marine Folk Sports in the South China Sea on the Background of the “Belt and Road”

"一带一路"倡议为南海海洋民俗体育数字化传承带来政策、资金、人才、技术等方面的优势,在此背景下,南海海洋民俗体育的数字化传承范围逐步扩大、传承方式日趋多元化、传承技术日益提升,但仍存在受众群体接受度低、专业人才缺乏、过度商业化等问题。结合南海海洋民俗体育的功能及特征,针对现有问题,构建南海海洋民俗体育数字化传承模式,以期促进"一带一路"背景下南海海洋民俗体育数字化传承的创新发展。

The “Belt and Road” strategy brings the policies, capitals, talents, technologies and other advantages to marine folk sports’ digital inheritance in the South China Sea, in this contexet, the range of the folk marine sports’digital inheritance in the South China Sea has expaned gradually, the ways of inheritance have become more pluralistic and the technology of inheritance has increased, but problems still exist, such as there are many people with low acceptance ability ,lacking of professional talents or appearing some over commercialization and so on. This paper based on the function and characteristics of marine folk sports in the South China Sea, aiming at the existing problems, constructure the digital inheritance mode of marine folk sports in the South China Sea, in order to promote the innovation and development of marine folk sports in the South China Sea on the Background of the “Belt and Road”.