论互联网时代学术期刊经营模式之创新

On the Innovation of the Operation Mode of Academic Journals in the Internet Age

随着科学技术的迅猛发展,人类已经进入互联网时代。互联网已经成为当今社会科技、文化等信息传播的主要手段和媒介。互联网技术的应用和普及必然对学术期刊出版行业带来一定的影响和冲击。那么,学术期刊出版行业应如何应对互联网时代的挑战?将挑战转化为学术期刊可以把握的重大机遇,实现学术期刊的跨越式发展是值得研究的重大课题。事实上,互联网时代学术期刊实现跨越式发展关键核心在于创新学术期刊的经营模式。

With the rapid development of science and technology, mankind has entered the Internet age. The Internet has been the main means and medium for the dissemination of information such as technology and culture in today＇s society. The application and popularization of Internet technology will bring certain impact and impact to the academic periodical publishing industry. How does the academic journal publishing industry cope with the challenges of the Internet age？ It is a major research topic for academic journal industry to transform the challenge into an important opportunity that academic journals can grasp and realize the leap forward development of academic periodicals. In fact, the key to achieve leaping development of academic journals in the Internet age is to innovate the management mode of academic journals.