范式视阈下台湾地区跨文化传播理论的发展及其启示

Development and Enlightenment of Intercultural Communication Theory in Taiwan under Paradigm View

根据罗杰斯和哈特对跨文化交际研究范式的萌起与发展四个阶段的总结和大量的文献资料,台湾地区跨文化传播理论的发展大致可以划分为三个阶段:引进和评介、多元化实践和本土化探索。台湾地区学者注重亚文化群体差异研究的做法值得祖国大陆同行借鉴,海峡两岸学者应借鉴中华传统文化和古代哲学思想精髓,携手共建具有中国特色的跨文化交际理论。

According to Rogers and Hart＇s summary of the four stages of the initiation and development of the research paradigm of intercultural communication, as well as a large amount of literature materials, it is believed that the development of intercultural communication theory in Taiwan has experienced three stages： introduction and appraisal, diversified practice and localization exploration. Scholars in China's Mainland should learn from their counterparts in Taiwan by paying attention to the study of the differences of subcultural groups. And scholars from both sides of the Taiwan Straits should learn from traditional Chinese culture and the essence of ancient philosophy and work together to build a new perspective on the theory of intercultural communication with Chinese characteristics.