新媒体环境下媒介对于观看场域的深刻影响

Media in the New Media Context: Strong Impact on the Visual Field

观看媒介的飞速发展导致图像的泛滥，为了获得观者的注视，任何视觉形象都在使出浑身解数使得自己能够得以显现，“视取向”获得了前所未有的重视。在新媒体环境下，人们调动各种观看媒介使得观看变得丰富，因此观看场域中的各要素都发生了很大的改变。人们逐渐关注视线控制、视点引领以及视框的改变给观看体验带来的种种影响。

The rapid development of the visual media leads to the flood of images. In order to obtain more viewer attention, every visual image is doing everything they can to make their own appearance. Hence the ＂visual orientation＂ is given unprecedented priority. In the new media environment, the various factors in visual media are transformed so that people＇s viewing experience becomes rich. At the same time, people are increasingly concerned about the effects of changing sight control, viewpoint guidance and t visual frame on the viewing experience.