摘要
AA房地产项目是芦淞国投集团准备投资的一个重大项目。文章着重分析了该项目面临的市场外部环境风险和企业内部环境风险,并采用盈亏平衡分析和敏感性分析对项目的投资风险进行不确定性分析,并提出针对性化解风险的对策建议。
AA Real Estate Project is the major project that Lusong Guotou Group prepares to invest in.This article focused on the analysis of the external and internal environmental risks of the project, and used the breakeven and sensitivity analysis to analyze the uncertainty analysis of the investment risk of the project, then proposed the countermeasures and suggestions to address the risks.
作者
易媛媛
YI Yuan-yuan(Business School,Hunan University of Technology,Zhuzhou,Hunan 412007,China)
出处
《企业技术开发》
2018年第10期125-127,133,共4页
Technological Development of Enterprise