转型期梅州外贸出口竞争力提升研究

Study on the Promotion of Export Competitive Ability of Meizhou's Foreign Trade during the Transitional Period

近年来,梅州对外贸易得到较快发展,一般贸易在对外贸易中占比较大,出口商品结构逐渐优化,不仅注重传统市场而且积极开拓新兴市场。但存在外贸基础差、贸易总额小、经济效益不高等劣势。在广东外贸转型升级形势下,结合外贸出口竞争力指标分析,梅州出口商品的国际市场占有率极低,梅州的高新技术产品出口在广东同类产品出口中表现出强的比较劣势。梅州必须创新外贸发展模式,外贸企业要注重提高出口产品的技术含量、质量和附加值,增加自主品牌。政府需要大力改善影响梅州外贸发展的基础条件如口岸、交通及辅助行业如物流行业等瓶颈因素,制定吸引和培养外贸高级人才,发展跨境电子商务等政策措施,提升梅州外贸出口竞争力。

In recent years,Meizhou’s foreign trade has developed rapidly,in which the general trade accounts for a large proportion in foreign trade.The structure of exported commodities has been optimized,not only on the development of traditional markets,but also on the exploration of new markets.While the foreign trade base is poor,the total trade is small,and the economic benefit is not high.During the transformation and upgrading of Guang Dong province’s foreign trade,the international market share of Meizhou’s export commodities is very low from the analysis of export competitiveness index.Meizhou’s high-tech products export showed a strong disadvantage comparing with Guangdong’s same products.Meizhou must innovate the models of foreign trade,and the foreign trade enterprises should pay attention to the technical contents,quality and additional values of exported products.The government should improve the base conditions which affects the development of Meizhou’s foreign trade,such as ports,transportation,auxiliary logistics industry,and so on.The government should formulate policy and measures on how to attract and educate high-level foreign trade talents,development cross-border e-commence,improving the competitive ability of Meizhou’s foreign trade.