摘要
突发事件中记者采写力的强弱直接反映了媒体的实力。在新媒体时代,记者如何有效运用新媒体工具提升采写力是所有媒体必须解决的问题。本文运用内容分析的实证研究方法,以"马航失联"事件报道中记者的采写力为研究目标,从新华社和路透社这两个代表中西方媒体的世界级通讯社有关此次突发事件的新闻文本切入,全选了两社从2014年3月8日到2014年4月4日共计758篇新闻文本作为研究对象,尝试从新闻业务、社会学、传播统计学、新闻资源开发增值等多元理论视角来考察记者在新闻文本中向受众呈现的采写力的强弱,考量其得失利弊,最后结合新媒体传播时代的特点,为记者如何提升在类似突发事件中的采写力建言献策。本研究更希望通过"马航失联"事件报道这一个案来建构记者采写力的量化分析模型,为学术界从理论上研究、实务界从业务上考核媒体记者在文本中向受众呈现的采写力提供一个研究路径。
Reporter's ability to interview and write in emergency may directly reflect whether the media for which he works is powerful or not.In new media era,how to make use of new media to improve this ability is the problem that all the media have to face.In this paper,empirical research methods of content analysis are applied to study journalist's interview and write ability on the missing flight MH370 reports in the perspective of news texts from " Xinhua News Agency" and "Reuters",which represent the world-class agencies in the west and the east.Thus the relative reports from March 8^(th) to April 4^(th),758 in total,are selected as a sample.We are trying to view journalist's interviewing and writing ability with various theories such as news business,sociology,statistics,resource exploiting,weighing the pros and cons,providing some suggestions about how to promote this kind of ability combined the characteristics of the new media.Eventually,we prefer to establish a quantitative analysis model as a study route to present reporter's interviewing and writing ability.
作者
谭凌宇
王攀
Tan Lingyu;Wang Pan
出处
《新媒体与社会》
2014年第2期281-307,共27页
New Media and Society
关键词
“马航失联”
新闻文本
记者
采写力
分析模型建构
新媒体
Missing flight MH370
News text
Journalist
Interviewing and writing ability
Establish a quantitative analysis model
New media