摘要
环境与人类生存紧密相关。近年来,环境污染问题不断进入公众视野,成为引发公众舆论的热点问题。2013年,雾霾问题持续出现,PX项目依然为环境热点。为了解2013年我国环境问题的相关网络舆情,为环境治理提供科学依据,上海交通大学舆情研究实验室选取了2011—2013年影响较大的244起环境舆情事件进行数据整理和分析,对2011—2013年影响较大的环境舆情事件的事件特征、传播特征、干预与问责特征、政府应对效果进行了分析,并且对2013年我国出台的环境政策进行了内容分析,研究了媒体、公众对这些环境政策的评价。基于上述研究,本报告提出建立信息实时监测系统;建设环境舆情案例库,对不同类型的环境舆情进行差异化策略研究;形成多主体干预体系等环境舆情应对策略。
Environment is linked to the survival of human being closely. In recent years, environmental pollution problems have been centre stage, and attracted public's attention. In 2013, Haze persisted, and PX project remained as an environ-mental hot topic. In order to investigate online environmental concenl of China in 2013, Public Opinion Research Laboratory in Shanghai Jiao Tong University analyzed 244 cases from 2011 -2013, which involved the event teatures, communication characteristics, intervention and accountability characteristics, governmental response ettect and so on. In addition, Public Opinion Research Laboratory studied media and public evaluation of environmental policies in 2013 through content analysis method. Based on results, this report put forward some strategies to cope with environmental public opinion, such as establishing areal-time system for monitoring information; establishing a database on environmental events of public opinion; adopting differentiate strategies; constructing multiple intervention system.
出处
《新媒体与社会》
2014年第3期75-109,共35页
New Media and Society
基金
上海交通大学舆情研究实验室的阶段性成果,课题负责人:谢耘耕,课题参与者:李明哲、刘芳、韩文萍、杨孟阳、王静溪、段雨欣
关键词
环境
网络舆情
干预与问责
环境政策
应对策略
Environment
Onlinepublic opinion
Intervention and accountability
Environmental policies
Strategies