“R+时代”非物质文化遗产“多元化”传播研究——基于苏南地区手工艺类非遗传播现状调查

A Study on the Diversification of the Intangible Cultural Heritage in the “R + Era”——An Investigation on the Non-genetic Broadcasting of Handicrafts in Southern Jiangsu Province

本文通过对我国苏南地区手工艺类非物质文化遗产传播现状的调查研究,提出利用＂VR＂＂AR＂技术,改变现有非物质文化遗产保护、传承、传播的传统格局。论文对＂VR＂＂AR＂技术运用到非物质文化遗产传播领域进行可行性分析,考察和预测了＂R＋时代＂非物质文化遗产传播的全新样态,详细阐述了利用＂R＋＂技术进行非物质文化遗产数字保存中的＂趣味沉浸＂式效果设置,多视角、全维度呈现其精细复杂的工艺,以兴趣为入口,从观赏到参与,为非物质文化遗产传播打开一个全新局面,建设完善＂多元化＂传播平台,最终实现非物质文化遗产世代相传、创新发展的美好愿景。

This paper puts forward the method of＂VR＂and ＂AR＂technology to change the traditional pattern of the protection,inheritance and dissemination of the existing intangible cultural heritage by investigating the present situation of the non-material cultural heritage of handicrafts in southern China path.This paper analyzes the feasibility of VR and AR technology in the field of intangible cultural heritage transmission,investigates and predicts the new pattern of the non-material cultural heritage of ＂R ＋ Era＂,and elaborates the use of ＂R ＋ ＂technology for intangible cultural heritage digital preservation in the ＂fun immersion＂type of effect settings,multi-angle,full-scale presentation of its sophisticated process,with interest for the entrance from the watch to participate in the intangible cultural heritage to open a new situation,the construction of ＂diversified＂platform,the ultimate realization of intangible cultural heritage from generation to generation,innovation and development of a better vision.