2Beck T, Demirgiic-Kunt A, Maksimovic V. Financial and Legal Con- straints to Growth:Does Firm Size Matter.'? [ J ]. Journal of Finance, 2005,60:137 - 177.
3Anita Elberse. Should You Invest in the Long Tail[ J]. Harvard Bus- iness Review ,2008 ( 2 ) :201 - 234.
4Aaker D A, Erich Joachimsthaler. Brand Leadership[ M]. The Free Press, 2002.
5Yoo B, Donthu N. Developing and Validating a Multidimensional Consumer-based Brand Equity Scale [ J ]. Journal of Business Re- search ,2001 ( 52 ) : 1 - 14.
6Carson, Glmore. How Does Insertion in Global Value Chains Affect Upgrading in Industrial Cluster[ J]. Regional Studies, 2000 (9) : 98 - 119.
7Evangelista R, Mastrostefano V. Firm size, sectors and countries as sources of variety in innovation [J].Eco- nomics of Innovation and New Technolo- gy,2006,15(3) :247-270.
8Sawers J L,Pretorius M W,Oerle- mans L A G.Safeguarding SMEs Dynamic Capabilities in Technology Innovative SME-large Company Partnerships in South Africa [J].Technovation,2008,28 (4) : 171-182.
