摘要
数字化环境下,传统新闻机构进行转型和融合的根本原因在于当前人们接收信息、消费信息、表达信息的方式发生了革命性改变,媒介融合的逻辑起点应当是从用户新闻消费需求的改变来反推新闻供应端的场景构建。文章从新闻消费的外部环境和内部主体出发,分析当前新闻消费生态的特点,基于此为新闻业的未来发展提出策略和建议。
In the digital environment, the fundamental reasons for the transition and voicing their opinions organizations are that new users' ways of receiving information, consuming information have changed completely. The logical starting point of media innovation should be inferred reversely in terms of context construction of news production. This study analyzes the current news consumption ecology from the external environment and internal subjects of news consumption, and proposes strategies and suggestions for the future development of journalism.
作者
王斌
程思琪
WANG Bin;CHENG Si-qi(School of Journalism and Communication,Renmin University of China,Beijing 100872,China;School of Journalism and Communication,Beijing Normal University,Beijing100088,China)
出处
《编辑之友》
CSSCI
北大核心
2018年第12期65-74,共10页
Editorial Friend
基金
中国人民大学"双一流"建设阶段性成果--中国人民大学马克思主义新闻观研究中心"互联网新闻学前沿问题研究"课题(RMXY2018B003)
关键词
数字化
新闻消费
媒体转型
digital
news consumption
media convergence