计算机Web数据及其在电子商务中的应用研究

Computer Web Data and Its Application in E-commerce

随着网络技术的不断发展,电子商务领域也在充分地利用计算机Web数据,使得电子商务的发展更加迅猛。本文简要分析Web数据挖掘的分类和技术,并探讨Web数据挖掘在电子商务中的应用。希望通过数据的挖掘为电子商务的发展提供更加广阔的空间,帮助企业制定出更加个性化、科学化的商业决策,提升企业的市场竞争力。

With the continuous development of network technology,the field of electronic commerce is also making full use of computer Web data,making the development of electronic commerce more rapid. This paper briefly analyzes the classification and technology of Web data mining,and discusses the application of Web data mining in e-commerce. It is hoped that data mining can provide a broader space for the development of e-commerce,help enterprises to make more personalized and scientific business decisions,and enhance the competitiveness of enterprises in the market.