电子商务“商学结合”实践教学模式探索

E-Business Practice Teaching Model of Integration of Business and Learning

电子商务作为一个新兴专业,其办学模式和教学方法都很不成熟,不过究竟电子商务是重电子还是重商务社会各界基本达成一致。但是却没有一套很好的商务和信息应用技术相结合的实践教学方法。如果能将"经商"融入到学生的学习生活中,让商务实践活动贯穿于整个学生学习的过程,探索出一条"商学结合"的电子商务实践教学模式,让学生在这个过程中体会到经商的乐趣,调动学生的积极性,提高他们的主动性,那么我们的实践教学就一定能达到事半功倍的效果。

As a new specialty,E-business still has a long way to go in terms of its curriculum and teaching techniques,whether electronics or business is more important and its practice teahing with integration of business and information application technology. If we are able to put business into students' daily life and through their whole learning process in which they actively experience enjoyment of business management,we will find a E-Business practice teaching model of integration of business and learning and our practice teaching will be sure to be successful.