“轻娱乐”:电视综艺的最新潮流

“Light Entertainment” : the Latest Trend of TV Variety Shows

以《向往的生活》《中餐厅》《青春旅社》等为代表的"轻娱乐"节目的涌现,体现了电视综艺转型的最新潮流。"轻娱乐"节目通过朴素记录节目嘉宾在生活化场景中的日常劳作与休闲,向观众展现人际交往的趣味与生活中的情韵。"轻娱乐"契合了大众审美趣味转型需求,满足了现代都市人的田园情结,也响应了人们对素朴人际关系的追求。轻娱乐节目的出现代表了电视文化的一种进化,即追求高文化品质的节目内涵与审美价值。

The emergence of 'light entertainment' programs represented by 'Back to Field', 'The Chinese Restaurant' and 'Youth Hostel' reflects the latest trend of TV variety show transformation. The 'Light Entertainment' programs reveal the fun of interpersonal interaction and the sentiments in life through the simple recording of the daily work and leisure time of the guests. 'Light entertainment' fits right into the transformation of the public aesthetic taste, satisfies the pastoral complex of modern urbanites, and responds to people’s pursuit of simple interpersonal relationships. The emergence of light entertainment programs represents the evolution of television culture-the pursuit of high quality and aesthetic value in cultural program.