北斗卫星导航系统的大国形象铸造与新型传播生态

Big power image casting and new communication ecology of Beidou satellite navigation system

北斗卫星导航系统是继美国GPS系统、俄罗斯GLONASS系统之后第三个成熟的卫星导航系统,是新时期响当当的"中国重器",是中国大国形象铸造的显著"标配"。近年来,我国自主知识产权的北斗系统已进入广泛应用的新阶段,除国防军事应用外,北斗系统呈现民用化和商用化的趋势。北斗系统在传播通信领域融入效果显著,从技术体系到运营规模都形成优势,北斗芯片目前已基本覆盖国产智能手机、智能穿戴设备等移动通信媒介,与国内互联网龙头企业在"互联网+运营"方面的合作明显加强。同时,北斗导航系统在航空运输、海洋渔业、自然测绘等行业领域的通信传播应用愈发普遍,使这些行业受益匪浅。与美国的GPS系统相比,北斗系统的发展选取了差异化竞争的路线,尽可能地规避了自身短板。此外,文章还就北斗系统未来战略布局的几大方向作了解析。同时,文章还指出,在当前世界的这场"智能化"浪潮中,中国卫星导航系统面临新一轮的挑战和变革,中国卫星导航产业必须同时做好"打基础"与"抓机遇"两项重要工作。

The Beidou satellite navigation system is the third mature satellite navigation system after the American GPS system and the Russian GLONASS system.It is the'Chinese weight'of the new period.It is the significant'marking'of the image casting of China’s great powers.In recent years,the Beidou system of independent intellectual property in our country has entered a new stage of extensive application.In addition to the military application of national defense,the Beidou system presents the trend of civil and commercial use.The Beidou system has a remarkable effect in the field of communication and communication,which has formed advantages from the technical system to the operation scale.The Beidou chip has now basically covered the mobile communication media such as domestic smart phone,smart wearer and so on,and the cooperation with the domestic Internet leading enterprises in the'Internet+operation'is obviously strengthened.At the same time,the application of the Beidou navigation system in the fields of air transportation,marine fisheries and natural surveying and mapping is becoming more and more widespread,which makes these industries benefit a lot.Compared with the GPS system in the US,the development of the Beidou system has chosen the route of differential competition and avoided its short board as far as possible.In addition,the article also analyzes several major directions of the future strategic layout of the Beidou system.At the same time,the article also points out that,in the current world of'intelligent'wave,China’s satellite navigation system is facing a new round of challenges and changes,China’s satellite navigation industry must do a good job at the same time to'lay the foundation'and'seize the opportunity'two important work.