“双创”背景下艺术类大学生微创业策略研究

Research on the Micro-entrepreneurship Strategy of Art College Students under the Background of "Double Creation"

微创业是当今"双创"背景下一种新兴的创业模式,是我国大学生创业模式的有益补充。虽然微创业有着很强的生命力,但因目前大学生创业者普遍缺乏系统化微创业知识的培训,并且缺乏创业经验,所以大学生微创业必然会面临一定的风险。笔者通过对"双创"背景下微创业的形成和发展进行分析,总结了国内艺术类大学生微创业进程中存在的突出问题,并在这一基础上提出了相关对策,希望能够为艺术类大学生微创业提供帮助。

Micro-entrepreneurship is a new entrepreneurial mode under the background of 'double innovation',and a beneficial supplement to the entrepreneurial mode of Chinese university students. Although micro-entrepreneurship has a strong vitality, it is faced with great risks due to the lack of systematic training on micro-entrepreneurship and the lack of entrepreneurial experience. This paper starts with the emergence and development of micro-entrepreneurship under the background of 'double creation', analyzes the existing problems in the process of micro-entrepreneurship of Chinese art college students, proposes specific micro-entrepreneurship strategies, and hopes to provide certain theoretical support for the micro-entrepreneurship.