基于产出导向的应用型本科视觉传达设计课程改革与实践——以书籍装帧设计为例

The Reform and Practice of Output Oriented Applied Undergraduate Course of Visual Communication Design——Taking Book Binding Design as an Example

在高校转型的大背景下,以中原工学院信息商务学院视觉传达设计专业书籍装帧设计课程改革为例,基于产出导向理念提出了具有专业特色的12条毕业要求,遵循服务地方区域产业链的课改原则对书籍装帧设计在课程定位、设计、实施、评价等方面进行改革。同时对专业学生进行实验性教学,验证了基于产出导向理念教学改革的可实施性与卓越性,希望能对地方普通本科高校向应用型本科转型发展起到良好的参考作用。

In colleges and universities under the background of transition to the central institute of technology information business school of visual communication design major book binding design curriculum reform as an example,based on the'output oriented'concept put forward 12 graduation requirements with professional characteristics,follow the principle of serving local regional industrial chain of curriculum reform in the course of book binding design positioning,design,implementation and evaluation reform,experimental teaching for the students,is verified based on the'output oriented'concept of practical teaching reform and excellence,hoping to the right place of ordinary undergraduate course colleges and universities play a good reference to the transformation of applied undergraduate development.