高校旅游管理本科专业建设研究

University Tourism Management Specialty Construction Research

在旅游行业全面快速发展的背景下,高等院校的旅游管理专业建设发展令人堪忧,专业教学体系对旅游市场需求反应不足,旅游管理专业队伍结构亟待优化,实践教学环节和理论教学环节结合程度不高等问题的存在,严重制约了旅游管理专业的进一步发展。结合国外旅游管理专业建设情况,从市场需求、学生反馈、同行举措等角度深入探讨,以学校教学改革为契机,从课程结构优化、课程内容优化、教学方式改革以及学程设计改革四个方面提出旅游管理专业建设具体调整措施。

Under the background of comprehensive and rapid development of tourism industry, we worried the situation of tourism management specialty construction development of universities. The problem include lack of professional teaching system of tourism market demand response, optimizing tourism management structure, The problem of combining degree practice teaching and theories teaching. All these issues seriously restricted the further development of tourism management specialty. We combined with the conditions of foreign tourism management specialty construction. Taking the market demand, student feedback and the counterpart measures into account. We deeply discussed the problem of tourism management undergraduate specialty construction. Cooperating with the school reform opportunity, we put the adjustment measures forward from four aspects of the curriculum structure optimization, course content optimizing, teaching methods reform and course design reform specific.