文化视野中的景点用语现状及对策研究——以绍兴市景点用语为例

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摘要随着社会的发展、生活水平的提高,人们对景点文化的认知日益迫切。而目前的景点标牌用语及导游用语对景点文化宣传的效果令人堪忧。从文化视野的角度探讨景点用语存在的不足及其原因,并提出相应对策,使各大景点能在现有的基础上,进一步重视和提高景点的语用效果,为游客提供语言大餐和文化盛宴亦迫在眉睫。

作者王丽芝

机构地区绍兴文理学院元培学院人文科学系

出处《社科纵横（新理论版）》 2012年第1期185-186,共2页 Social Sciences Review

关键词景点用语文化宣传现状对策

参考文献2

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社科纵横（新理论版）

2012年第1期

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