旅游消费定位与旅游资源开发

Location of the Tourism Consume and Development of Tourist Resources

本文从信息论的观点出发,提出旅游消费本质是获取地理环境信息的过程,开发旅游资源就是将蕴藏其内的地理信息进行破译,以人们可以接受的图文、语言形式编码,并阐明了合理开发旅游资源的基本原则。

Based on information theory, this paper presents that the nature of tourism con-sume is the process to get information of geographical encirclement. The development of touristresources is the process in which geographical information is translated into the way people can ac-cept as the coded pictures and language. The basic principles to develop tourist resorces reason-ably are explained.