关于我国传媒产业发展的若干问题的思考

Reflect Some Problems Of Mass Media Industrial Development In Our Country

传媒产业化是我国新闻改革的目标之一。通过产业化运行不仅可以壮大我国传媒的经济实力,最终也有助于提升我国传媒的新闻、文化传播能力,这也是应对西方强势传媒对我党意识形态工作的挑战的必然选择。在加强我国传媒产业发展的过程中,一需要正确认识传媒产业与其他产业的关系,弄清楚现阶段我国传媒产业的发展空间;二需要处理好目前存在的制约传媒产业发展的观念滞后、体制不活、人才短缺等几方面的问题。

Industrialization of mass media is the direction of mass media reform in our country.To enhance mass media strength in our county by means of industrialization,not only conforms to the political requirements of our party,but also is of great significance in thriving our socialist culture and market economy.In order to promote the healthy and fast development of our mass media,what is critical is to solve such problems as lagging views,inflexible systems,lack of intellectuals and the like.